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Creative packaging design

CLEVER DESIGN x CUSTOM BRANDED

Magnolia Packaging

Sharp and structured, strong yet gentle, the Magnolia packaging exudes stability and grace with petals gliding elegantly into full bloom to reveal its hidden treasures.  Being the first packaging structure we developed, it has the versatility to transform into a range of uses—be it a takeaway box for bibimbap, a pastry box for carefully crafted cakes, or a gift box for wedding trinkets.

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Lily of the Valley Packaging

With its delicate curves, and bell-shaped structure, the Lily of the Valley packaging is a delightful reminder of the sweetness of spring. Whether cradling sparkling jewels, a tailored shirt, or a sprinkled donut, this structure elevates to an equal level of refinement. 

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Poppy Packaging

Its captivating, wide spiral petals and its low stature make the Poppy packaging structure perfect for all sorts of short, wide, circular goods from pies and pancakes to plates and purses.

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ABOUT 


Aphinitea /ə'finitē/ noun / a spontaneous or natural liking or sympathy for clever, beautiful objects / Learn about our story


Who We Are


A full sensory experience starts with how we perceive the cover. Our goal is to reinvent the ubiquitous square box with geometric, single-sheet, origami-inspired packaging structures without sacrificing functionality. Aphinitea’s distinctive packaging emphasizes the idea that good things come in beautiful packages, giving the extra oomph that creates a truly memorable experience. Let's face it, people do judge a book by it's cover—especially in this age of mobile photography. For small businesses, this translates to invaluable marketing capital. Moving individuals to share a glimpse of what inspires them is what Aphinitea is about.


What We Do


Following the aesthetic and mathematical principles of origami, Our team develops simple yet intricate packaging architecture that is recognizable (and instagrammable), fosters spontaneous conversations, and is easy to use. We specialize in single-sheet origami boxes folded in a clever way that does not require adhesive. This takes out the odour adhesive emits, preserving the quality of the box’s content; while the collapsible, single-sheet structure saves storage space. To further enhance the boxes' visual presence, we provide custom printed branding using offset printing presses, allowing for the finest print quality and finishes.  

our partners

Jules et Shim | C'est le pique-nique en mode coréen | Korean bibimbap takeaway restaurants | 75010 Paris

Jules et Shim | C'est le pique-nique en mode coréen | Korean bibimbap takeaway restaurants | 75010 Paris

So Nat | La cantine végétarienne | Bio | Fait maison | De saison | Seasonal organic vegetarian canteen | 75009 Paris

So Nat | La cantine végétarienne | Bio | Fait maison | De saison | Seasonal organic vegetarian canteen | 75009 Paris

Pierre Sang Express | Takeaway meals from Pierre Sang, a finalist in the 2011 series of the French tv show, Top Chef | 75011 Paris

Pierre Sang Express | Takeaway meals from Pierre Sang, a finalist in the 2011 series of the French tv show, Top Chef | 75011 Paris

Guactruck | The first design-focused mobile eatery in Manila, Philippines serving Mexican inspired Filipino meals

Guactruck | The first design-focused mobile eatery in Manila, Philippines serving Mexican inspired Filipino meals

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